Developed in house McDonald’s. The giant hamburgers will begin next week aa insert the calories in their menu Americans, in an initiative to attract more consumers. This was reported by the American press.
“We want to do it voluntarily. We believe that we can also educate consumers,” says the president of McDonald’s USA, Jan Fields, pointing out that in cities like New York and Philadelphia, where it applies to the obligation of calories, consumer habits are not changed.
McDonald’s will begin to also test new menus healthier. The initiatives reflect the growing pressure on McDonald’s and other fast food chains with increasing concerns about the widespread obesity, particularly in the U.S..